BENEFITS: Adds brightness and shine to grey and brassy blonde hair
Purple tones reduce the appearance of yellow discolouration on brassy blonde and dull grey hair. This shampoo fluoresces under UV light so hair appears brighter and healthier. Dramatically enhances shine and glossiness of hair. Calming and soothing lavender fragrance. Does not deposit purple tones or stain the hair like some violet shampoos, making it suitable for daily use.